William Hill Casino Review

William Hill Features

  • Plenty of bonuses and promotions
  • Well-known brand and history
  • Good selection of games
Up to £150 Welcome Bonus Our rating:

William Hill Casino Basics

Free To Play:
Mobile Casino:
USA Accepted:
Yes - some states
NetEnt, Playtech and more
Instant Play:
Deposit Options:
Visa, Neteller, Paypal ++
Payout %:
Min Deposit:

William Hill Casino Summary

The well-known UK bookmaker has come to the internet - and they have done so pretty well. You can here find a solid operation that offers the full fledged casino experience, including poker and sports betting. William Hill have been in the business for over 80 years and it shows. They know how to cater to the sports bettors at least, but have they held up during their online transition?

About William Hill Casino

William Hill headquarters

The name “William Hill” has been associated with gaming and gambling since it was founded in the UK during the 30’s. Since then, it’s grown into a massive participant in the global gambling industry, reporting over £1 billion in revenue for both 2013 and 2014. Like some other betting giants, they are based in Gibraltar. However, their origins are from the UK, and it is a company that is publicly traded on the London Stock Exchange.

Readers from the UK have almost certainly seen William Hill shops around – they have over 2300 of them all around. Australian users may also recognize Centrebet and Sportingbet, which are both owned by William Hill. William Hill even has offices in the US in Nevada, though online gaming from the States is not allowed.

From William Hill’s website, you can access both their bookmaking services and their online casino. It is one of the most widely translated gaming sites around with over 20 different language–chances are most users will be able to find their language in the options.

Casino Games

The William Hill Casino boasts over 500 casino games for you to choose from and they can all be accessed from the same betting account you create. It is easy to use your poker winnings on the slots seconds later if you feel like doing that. The games offered range from blackjack, roulette, slots to lotteries, keno and financial betting.

You will also find a huge poker room that is part of the iPoker network. Here you can play small stakes table games or partake in huge tournaments and win millions. If you are more of a sports fan you can always take a stab at predicting the next winners of the upcoming Premier League fixtures. William Hill is mainly a bookie and this is where they excel.

Bonuses and Promotions

While the general direction online casinos seem to take is the way of less welcome offers and bonuses, it seems that William Hill has decided to head the other way. They seem to stick to their guns and give their customers what they want: more cash to gamble with. Here are some of the offers they give to new and loyal customers.

Welcome Offers

You have a couple of different options for your first welcome offers, choose the one that fits your player profile the best.

£200 Download Bonus

Create your account, use the download client and receive a welcome match bonus of 150% up to £200. Note this is only for those using the download client. If you are a high roller and deposit £1000, you will receive a £500 bonus instead

Note: You need to wager your deposit and bonus 20x before you can withdraw your winnings. There are limits to which games you can play in order to complete the wagering requirements. Check the full terms and conditions at WilliamHill.com.

£150 First Deposit Bonus

Create an account at William Hill, deposit funds and receive a welcome offer in the form of a match bonus of 100% up to £150. If you are a high roller and deposit £1000, you can receive a £300 bonus instead. This can be used on any casino at William Hill.

Note: You need to wager your deposit and bonus 20x before you can withdraw your winnings. There are limits to which games you can play in order to complete the wagering requirements. Check the full terms and conditions at WilliamHill.com.

£100 Second Deposit Bonus

Liked what you saw and received in your first go? Why not have another? After you have completed your first bonus, you can get a second match deposit bonus of 75% up to £100.

Note: You need to wager your deposit and bonus 15x before you can withdraw your winnings. There are limits to which games you can play in order to complete the wagering requirements. Check the full terms and conditions at WilliamHill.com.

You will also find that there is a monthly loyalty bonus to claim in their casino. You can receive up to £3,500(!) every month by depositing and playing in the casino. This is a 20% match up to £175 and can be claimed once per day, up to 5 times per week. Way to reward devoted players!

Other Promotions

There are other perks to being a William Hill player; you get comp points for every £1 you wager which means free cash to you. You can also refer your friends and receive £50 for free. If you are truly a casino junkie you might be able to get included in the highly sought after VIP club where you will receive special offers and services.

Banking Options

Banking with William Hill is thankfully easy and can be done through a variety of currencies, unlike other companies which require you to exchange your currency so you can send it through. The currencies accepted at William Hill are: USD, SGD, SEK, JPY, HKD, GBP, DKK, CHF, CAD, AUS. If you regularly deal in any of those currencies, you’re in luck—the deposits and withdrawals can be done without any exchanging!

Similarly, William Hill offers a huge amount of services you can use to make your deposits. This includes a lot of the big name ones, like Paypal, Neteller, Skrill/Moneybookers, Ukash, Paysafecard – the list goes on. There is about a dozen or so more services that aren’t listed here, so suffice to say, you should be able to do your deposits regardless of what service you use. Furthermore, deposits are free and instant; it’s clear that William Hill cares to make the deposit process stress-free, and it shows.

Withdrawals can be done in a variety of ways as well, though not with quite as many options as the deposits enable. You can get instant withdrawal through Neteller and CashDirect, with the other options taking somewhere between 1-5 days to process. You can also cash out via bank transfer or a credit/debit card. William Hill has a good reputation when it comes to cashout speeds, so you shouldn’t encounter any issues there – the dissent about their payouts is few and far between.

Banking Options at William Hill

Casino Security

It would stand to reason that a huge, international casino service like William Hill would have a strong sense of security in all of their dealings, especially those on the Internet. Like many online casinos, William Hill is committed to a responsible gambling pledge and allows measures to limit your own spending if you feel that you might have an issue.

On the casino site itself, it’s sad to say that your account sign-up is not handled via an industry standard HTTPS encryption. The account sign-up is done via a dropdown menu from the homepage, which is on a regular HTTP connection. This is a bit of a shame, since it means that your email and home addresses have to pass through a regular connection– generally, this isn’t a huge security concern, but there are safer ways to handle the information.

Once you transfer to a login screen, or a part of site that deals with transactions, the connection is encrypted. So it is only the initial sign up screen that passes through without an encryption. Not a huge issue, but it could be better.

William Hill does boast 24-hour customer service, in case you have any issues with the site. In fact, if you linger a while on the sign-up form for the site, you’ll get a pop-up asking if you want live assistance. Most of the users of the site are likely going to be familiar with how the signup process works, but it’s a nice touch.

It should be noted that there are some complaints out there about the customer service. Some people claim random stake limiting and others complain of general payout issues that dog all large-scale online casinos. Overall, however, the overwhelming consensus is that longtime users of William Hill and have had little no problems with this “big name” casino.

Slots and Software

William Hill boasts a variety of games, however it’s clear their current claim to fame is their widespread booking service, which can be done through their website and encompasses everything from association football to snooker games. If you’re a sports betting fan, William Hill has poured a lot of resources into trying to get your business.

Although their slots work coherently and competently, though they do leave a little to be desired with many outdated or highly under-developed. You get a reasonable amount of slots to choose from, and they do look OK, but it couldn’t really be said that what William Hill offers in terms of slots can’t be found elsewhere. Rather, their slots selection makes a competent holdover if you’re already in the area for something else and you’re looking to mix up your experience (as many online gamblers are wont to do!). Albeit they do have many exclusive titles, they are nothing amazing in terms of playability.

Slots available at William Hill

Most of their slots require you to download some software first which has its advantages and disadvantages. On one hand, it makes it much easier to access via software since you don’t have to deal with any of the potential complications of a browser. But at the same time, some players prefer to keep all gaming in the browser so they don’t have to deal with downloads. As always, your mileage may vary.

While the selection of games isn’t amazing, you may be pleased to know that they offer a live casino in addition to solo play, which is a refreshing feature that many players have reviewed fondly. They also offer scratchers, which is also notable online casino world, not seen as frequently along side the standard poker and bingo games they also offer.

Slot Software at BetVictor

  • And more!

Our Opinion of the William Hill Casino

Pro: William Hill has a long history in the gambling world, and they’re reputable enough to manage a billion dollar company across national borders – not something you can say for every online casino. Sports betting are their mainstay and it shows: the betting options are extensive and favorable.
Con: They let your home address, ZIP, and email pass through an unsecured connection; this is pretty unprofessional, even if it isn’t necessarily dangerous. There’s no reason for a company this big not to follow the industry standard, and it ends up seeming like a glaring design oversight.
Pro: Plenty of deposit options to choose from will make it easy for you to do your transfers regardless of what services you prefer. It’s never pleasant when a casino makes you struggle to give them your money, so it’s great that the deposits are quick and easy.
Con: Mildly confusing signup bonuses and a so-so collection of slots make this a relatively weak choice for players who love to play slots. William Hill may attempt to serve as something of a ‘jack of all trades’ when it comes to their online casino portion, however, it does not provide a huge variety for players that are uninterested in making sports betting a major part of their online gambling experience.
Pro: Promotions are frequent and readily accessible. A really great thing if you’re a code-hound who loves to get bonuses, and the fact that they are accessible through the site itself is pretty nice.

All in all, it would be inaccurate to say that William Hill is the end-all of online casinos. Rather, they’re a competent competitor in the general online casino marketplace with a niche love for the sports better out there. Slot-lovers should keep moving, but sports-bettors might find themselves staying for a while, as William Hill has clearly devoted more resources to this aspect of their business.

Our rating:
William Hill Casino Logo
Up to £150 Welcome Bonus
  • Plenty of bonuses and promotions
  • Well-known brand and history
  • Good selection of games